Thursday 5 May 2011

Recruitment

Recruitment is the process of attracting and selecting qualified people and enrolling them for a job. All activities are directed to locating potential employees. It is usually a reaction to an existing or foreseen shortage in staff. It aims to obtain a pool of suitable candidates for the vacant posts and must use a fair process of recruitment to give everyone an equal opportunity. Companies will want to do the process in an efficient and and cost effective manner so that it does not cost the business too much time and money.

Job Website Review

Fish4Jobs.co.uk

Seems easy to use as they have a search bar in which you can state what type of job you are looking for and within what distance and location. It contains a "This Weeks Featured Jobs" section and gives you the option of uploading a CV. It lists jobs in your area in alphabetical order which makes things easy to use. Also has a map of UK so you can select your region in one click. The search option is not very good as it gives you jobs that can be too far away or not relevant to what you asked for. There are also a lot of people spamming the boards with one job. But the site itself is fairly straight forward and easy to use. There is also the option of talking on the phone and also a live chat room.

A recruitment campaign that have taken my interest is the TV advert to join the army, it is the first one that comes to mind so it must have had an effect on me to make me remember it. The advert campaign was called "Start Thinking Soldier" and portrayed scenarios that occur in the army and ask the viewer what they would do in that situation. 















































I think it is an effective campaign as it grabs the viewer's attention by going straight into action. It is also from a first person POV which engages the viewer more into making think that they are there. In some adverts it compares it to situations that people at home maybe familiar with, such as playing COD on the Xbox. This adverts ask a question at the end, "What would you do?" and gives 3 options A, B or C. This will get the viewer thinking and make the advert stick in their mind. Therefore I think it is a very effective advertising campaign, although whether it would actually make people want to join the army I'm not so sure.


Advantages of Online Recruitment
  1. Less expensive for the company, and posting job vacancies online is cheaper than advertising in newspapers.
  2. There are no intermediaries. Saves time and money with not having to deal with a third party.
  3. Reduces time for recruitment, which is 65% of hiring time.
  4. Improved efficiency of the recruitment process.
  5. Helps organisations eliminate the unqualified candidates in an automated way to save a lot of time.
  6. 24/7 access to an online collection of CV's
Disadvantages of Online Recruitment
  1. Screening and checking the skills and authenticity of a very high number of CV's is very time consuming for the company.
  2. Not everyone has access to the internet.
  3. Organistions cannot depend solely on online recruitment methods.
  4. Some employers and candidates prefer face to face interaction.
  5. Some jobs may require such specialised skills that they cannot be found through a recruitment website and need to be headhunted down specifically. 
Conclusion
In conclusion, the recruitment process is a very important part of the organisation. It needs to be done carefully so that the right employee is hired. It can be very time consuming and costly but there are ways to speed it up, such a e-recruitment. After recruitment comes the selection process...

Bibliography
  •  Mullins, L.J. (2010), Management & Organisational Behaviour, 9th edition, Essex, FT
  • http://www.fish4.co.uk/
  • http://www.youtube.com/
  • Recruitment, selection and training. Available: http://www.army.mod.uk/join/join.aspx. Last accessed 2011.
  • http://www.army.mod.uk/join/join.aspx

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